WEDNESDAY,
MAY 08, 2024
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Toxic backlinks refer to incoming links from other websites that could damage a site’s rankings and visibility on search engines. They violate search engine guidelines and try to manipulate rankings rather than earn them naturally. Backlinks are among the most significant ranking factors used by Google and other search engines to determine a website's quality and authority. However, not all links are created equally; some can be harmful or manipulative, leading to reputation damage or site penalties. Businesses need to know what constitutes “toxic” links to steer clear of them.
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Posted By
Annie
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FRIDAY,
MAY 03, 2024
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Marketers, social media managers, and businesses use a social media calendar as their content planning and scheduling tool to arrange and strategize their social media activities. Such is done by listing all the content you are set to post on different platforms such as Facebook, Instagram, Twitter, and LinkedIn, among others over a certain period mostly weeks or months. Having a well-structured social media calendar is crucial for brands in 2024 for many reasons. Let's take a look at them
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Posted By
Pawan
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FRIDAY,
APRIL 26, 2024
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WordPress has grown to become the dominant content management system (CMS) on the web, now powering over 40% of all websites as of 2024. With a CMS market share of over 60%, WordPress has a commanding lead over its competitors like Shopify, Wix, and Squarespace. Its open-source nature, flexibility, ease of use, and constant innovation have fueled its rise to the top.
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Posted By
Kajal
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FRIDAY,
APRIL 19, 2024
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Digital marketing has made such great leaps forward that it is hard to imagine what it would be like without Pay-per-click (PPC) advertising for B2B companies. According to recent estimates, the global search advertising expenditure alone will amount to $190.5 billion by 2024. PPC can deliver measurable, highly qualified leads and website traffic for B2B brands by targeting relevant audiences and tracking ROI.
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Posted By
Annie
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