Web Marketing
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Job Details

Openings for Digital Marketing Leader (Job Code: CHD:LDM)
4-9 Years

Skills

    • Experience in SEO On page and Off Page,keyword analysis, site audits & conversion analysis.
    • Experience in meta keywords searching,h1 and h2 tag, creations of sitemap.xml, robots.txt etc.
    • Creation of SEO strategy for websites;detailed site analysis & document tactics.
    • Analysis of latest algorithm changes & modification of content,links etc; development of quality keyword portfolio & link-building strategies.
    • Experience in SEO On page and Off Page,keyword analysis, site audits & conversion analysis.
    • To fully understand business objectives (e.g. leads target, profit margins, Cost per acquisition) and be able to translate this into PPC strategy and action plans
    • Building and handling Search & Display SEM (Pay Per Click) Accounts (Including Google, Yahoo, MSN etc.)
    • Keyword research, landing page optimization, bid optimization for definite results
    • Hands on experience in CRO (conversion rate optimization) techniques for the project success
    • Uploading 1000s of keywords in across multiple regions, replicating accounts for other networks/devices.
    • Meeting daily budget spent target and Ensure optimal campaign performance.
    • Analyze Clicks and Conversion data, ad expenses and highly ROI driven. Analyzing and sending daily report of various SEM accounts to US office.
    • Utilize other critical features like time scheduling, geo targeting, bulk uploading, demographics and lists etc.
    • Working on desktop tools like Adwords Editor, Search Marketing Desktop, Adcenter Desktop