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Top 5 Reasons Your Business Needs Online Reputation Management Services

TUESDAY, APRIL 24, 2018

It takes a lot of time and effort to establish and then grow a business.. But, it takes a few negative comments and reviews online to spoil the image you have created over a long period of time. 
 
Gossip, rumors, and speculations are an integral part of the internet world. If you or your services happen to trend in a negative way then there is a lot that is put on stake from a business point of view. A good company that offers online reputation management services or ORM strategy development can help you avoid such a tricky situation.
 
In this article, we will show you how managing your online reputation properly can have a positive impact on your business in the long-run.
 

It Will Increase Employee Loyalty

 
Having professional, skilled and loyal staff is the key to any business’s success. Individuals looking for a job will most likely research a company and its reputation online before applying.
 
Your own company’s reputation would not only influence your customers decisions but also your future or current employees’ ones. Knowing how your customers and employees are talking about you is the first big step. Looking for ways to improve your reputation is the next one. By ensuring your business has a reputation management strategy, you’re not only making sure your customers love you, but also your current and future employees. 
 

Efficient ORM Means Effective Returns

 
Potential investors, clients and general public all go online to gather information about a particular brand before making a decision. Investors rely upon the internet to collect information about the company before investing.  That means your online presence better be good if you do not wish to lose your prospective clients.
 
Here, hiring online reputation management services can help you tremendously. You can rest assured that you keep your best foot forward and can stay protected from any negative publicity. 
 

Building Trust and Credibility

 
Earning and keeping your customers’ trust is the key to long-term success and is the core principle of having a solid reputation management strategy. After all, a reliable reputation is the path to consumer trust.
 
Social media platforms and Google has given the leverage to almost everyone to give an opinion about everything and anything. If a company lacks a positive reputation, it’s easy for potential customers to look for another company which has gained a positive reputation by earning their consumers’ trust.
 

Increasing Sales

 
Increased sales come from trust and if you wish to increase sales then your brand better project positive reviews and image on the internet.
 
Investors and customers depend heavily on Google reviews, Facebook followings, and Twitter trends. Social media and search engines are the new tools for increasing sales. Maintaining an online reputation is important for doing appropriate marketing and advertising. Its high time businesses, be it new or old, get used to this new form of marketing.
 

Greater Customer Satisfaction 

 
Listening to customers, getting to know them, understanding their expectations and needs, is what will help you build a strong business reputation. 
 
Collecting customers’ opinions and feedback gives businesses great insights into what is expected of them. Managing your online reputation through customer feedback can also help you improve your customer experience, improve your products and services, and ultimately, your business. Interacting with customer feedback can also help you manage negative situations and is its own form of reputation management.
 

In Conclusion 

 
Gone are the days when issues can be easily sidelined. In today’s fast-paced world, every story travels like wildfire. Devising a clear and strong strategy to manage your business’s online reputation will help you build trust, and therefore increase customer confidence and sales, which will grow your business’s bottom line in the long-run.
 
Maintaining online reputation is a complex process and one needs a seasoned reputation management company like Cogniter Technologies to handle these issues.
 
We will take care of any negative content or bad reviews and move it down using review management and promoting positive content leading to a better reputation online for you and your business. 
 
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Top 5 Benefits of Choosing Android App Development for Your Business

THURSDAY, APRIL 19, 2018

When it comes to smartphone operating systems, it’s hard to deny that Android is currently the king of the jungle. It can be proven by the fact that there are more than 2 billion monthly active users using Android devices. 
 
In 2018, the demand and use of Android Apps will grow more as people of every age adopt Android Phones over iOS. From the business point of view, enterprises are leveraging Android and creating custom mobile apps that solve customer problems and increase value for their business.
 
This article will explain the benefits any enterprise can achieve by using Android Application Development platform.

 

Here are top 5 benefits of Android app development: 

 
 

1. Low Investment & High ROI

 
An enterprise planning to invest in mobile app development at a lower budget but looking for a quality outcome would prefer Android as an ideal platform. There are a variety of Android app development tools which Android application developers use to create high quality apps for your business at competitive prices.
 
Hence, using Android platform for your app will always give you awesome results and a wide range of people will love to use your Android application.
 

2. Splendid Support for Graphics

 
Android offers a wide range of options for graphic designers. Moreover, the graphic design features that Android offers are superior to any other mobile app development platform. That is the reason Android is considered as the most awesome gaming app platform having an intuitive and attractive graphic design.
 
Android app development platform provides high built-in support for building 2D and 3D graphics which helps to bring more traffic to your mobile app and if it has in-app purchase then you make more money.
 

3. Secure Platform

 
The Android development platform is a highly secure platform for your business app. People can use your app without fearing about any loss of sensitive data and information which your mobile stores.
 
Android is a Linux-based framework, so it has huge numbers of the inherent security features Linux users know about, including file system permissions and encryption. The authorizations restriction keeps applications from entering document frameworks they have not been approved to access. What's more, there are numerous APIs and security protocols incorporated into Android to ensure clients are accessing apps and data through secure portals.
 

4. Superior Integration

 
If you are looking for complex technical customization and integration of a web application then an Android app is the right solution for you.
 
Android is a platform that provides simple inter-app integration by offering a number of flexible tools. Most of the Android application developers choose this platform for developing apps as it delivers the very best of user interface and smooth app performance. Android app development platform supports inter-app integration effectively.
 

5. Multiple Sales Channels

 
Unlike other mobile platforms, Android app development Services can be deployed in different ways. You do not have to rely on a single market to distribute your applications.
 
There is a wide selection of marketplaces from where the target sector can find out about your application. This means the Android app developers have numerous options to reach their target customers and expand their market presence by following a promotional strategy. This increases the avenues for income generation as the developers can distribute the app through numerous channels like Google Play Store and Amazon AppStore.
 

Conclusion

 
It is clear with above-mentioned points that Android is a highly utilitarian feature-packed platform that gives you the opportunity to develop tremendous apps with great ease.
 
If your company is designing its mobile strategy and considering a single stable platform, Android app development is without a doubt a feasible option. The platform gives width for the applications to grow and expand as per the needs of the company with easy feature integration.
 
Having the vision to deliver the best IT solutions, we are dealing in this field for more than 14 years in India, USA, and Australia, Panama, Dubai and other places. Our experienced and highly professional Android App Developers from India are doing astonishing work to provide full user satisfaction to the customers worldwide. Hire our Android App Developers from India for your next Android Application development project and transform your business. 
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5 Tips for Successful Android Game App Development

MONDAY, APRIL 02, 2018

“Games” is, by far, the most popular app category with tons of options available on Google Play Store. At the moment you can find 3.3 million apps available games in Google Play Store and they will continue increasing in the future. 
 
With the increasing number of games, the competition between game apps is tough. This makes challenging for all android game app developers that want to upload and promote their game apps, due to the difficulty of getting a large base of users.
 
Hence, if you want to get ahead of the competition in the games category, then our general tips can prove to be useful and increase the chances of your app to be functional and enjoyable for users. Let’s check them out:
 

Simplicity
 

Remember that “First impressions are always the most important”, especially when it comes to gaming apps. Studies show that an average app loses 75% of its users after only one day. So, you have to make your app simple and easy to understand to retain your users.
 
The complexity and the desire to keep going through the multiple levels of a game is something that defines gaming. However, you don’t have to scare them away by making it extra challenging right from the beginning.
 

Design
 

Next to simplicity is the design of your game. It is crucial that your app offers an awesome experience based on the interface’s design.
 
Design of a game app should be attractive yet smooth. You should not show a poor image and neither add an exaggeration of details and colors, since this could annoy the gamer, destroying your goal of being retained. Android game developers should keep this fact in mind while developing it.
 

Make it Interesting
 

This is not a big secret but we’ll give you the advice, anyway. Your game has to be interesting. Your game must have a good concept and it must be developed based on the objective of the game. It should be dynamic, interactive and most important ‘fun’.
 
The gamer must feel the rush to move forward when going through the levels. Discovering new difficulties in the multiple stages of the game is the key to a successful game app.
 

Update your App
 

This is very important to keep your gamers hooked with your game. Keep the attention of your gamers by adding new features, levels or missions to your game. Once in a while, you should provide some news or funny fact or advice to the people who have your app. 
 
Also, fix the bugs that some old versions may have as it may break the flow of your user playing the game, making him/her stop playing it.
 

Do Proper Research
 

Before you start a project on android game development, it is highly recommended to do study a number of projects similar to your app. You should go to the Play Store and analyze those apps you think that may help you to develop yours in an effective way.
 
You can also check good and bad reviews on similar game apps, and take a look at what users like and dislike of certain games. That will help you to see what you should and shouldn’t do when you start making your own game.
 

Promote your App
 

Finally, when you finish developing your app, you have to promote it in order to get a significant amount of downloads and to monetize your project. Your style of promotion should be related to the business model you´ve incorporated into your game.
 
With the advice shared above, your knowledge will grow and you’ll get greater chances to create a successful game.
 

Conclusion
 

When it comes to android game development, your main goal should be to develop a satisfying game that makes users come back to the app and, eventually, share it with their friends. If you want Android game app Development to create an impressive game for Android in India then look no further than Cogniter Technologies. 
 
We have developed fully custom android apps as well as Android games for a number of clients. Our Android application development company has to provide its services for more than ten years in design, development, and marketing experience. Hire our Android app developers from India for your next Android game development project.  
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Top 5 iPhone App Development Trends in 2018 to Watch-out for in India and Across the World

SUNDAY, MARCH 18, 2018

If numbers are to be believed, there are about 2.2 million iOS apps in the app store as of January 2017.
 
2017 has been an incredible year for iOS. Apple launched two new iPhone devices – iPhone 8 (Plus) and iPhone X in the market. Additionally, this global giant provided major updates on iOS 11. With the rapid growth of iPhone app development, it is important to keep tab on new trends. The trends in IPhone application development keep on changing every year which creates a major impact on businesses.
 
Following are the top 5 trends to look out for in 2018. Each and every iPhone application developer in India needs to keep themselves updated on for their current and upcoming iPhone app development projects:
 
1) Apple HomeKit 
 
Designers have already started to show an enthusiasm for Apple HomeKit, the system created by Apple for home automation. The company launched Apple HomeKit to help smart gadgets at home to communicate with each other. 
 
Apple's HomePod will be one of multiple new entries in the market to help smart speaker consumer adoption increase this year. According to Canalys report 2018 will be "the defining year" for smart speaker adoption.
 

 
 
2) Apply Pay
 
Apple Pay, a digital online mobile wallet will continue to grow in 2018 and will have an increase in usage for e-commerce transactions made on iOS applications. Additionally, it will support all the iOS devices including iPhone, iPad, iOS watches and Mac laptops. 
 
The iPhone application developers in India can easily implement Apple Pay in their application. The robustness of security can be considered from the fact that in Apple Pay you don’t need to store your debit or credit card information.
 
3) Cloud-based Applications
 
iPhone app developers are designing cloud driven mobile applications. With the growing demand for cloud technology, it is becoming effortless to get data without impacting internal phone memory. With cloud-based apps like Dropbox, Google Drive, various mobile apps are certainly going to be cloud driven in the near future.
 
There is a constant problem related to protecting sensitive data regarding employee devices, which are not completely safe and secure. With Cloud based applications, companies can be assured that data is safe and secure.
 
4) Core Machine Learning
 
Core Machine Learning is one of the most widely discussed trends in iPhone application development. It is a machine learning framework launched by Apple and has proved to be effective for tasks related to Camera, QuickType or Siri.
 
With its robust library, the Core ML will be able to provide communication via all iOS devices. Moreover, it will also be useful in face detection understanding language and developing AI-based games. The developers will be able to build highly interactive gaming apps.
 
5) Augmented Reality 
 
When iOS 11 was launched with substantial features, the most talked-about feature was their support to Augmented Reality applications. Amazon declared the Sumerian app platform which is compatible with Apple's ARKit system that permits iOS application developer to create augmented reality, virtual reality and 3D applications for iPad and iPhone devices. 
 
Big enterprises have effectively made huge investments in the development of augmented reality framework and virtual reality applications. We can expect to see an increase in number of iOS applications based on the idea of augmented reality this year. 
 
Conclusion
 
Technology is an ever-changing entity and you ought to keep up with its pace rather than expecting other way around. With emerging new trends, iPhone app development too has taken a wide leap. Every iPhone application development company in India or abroad like USA, UK, Canada, Australia is now focusing on blending technology to new trends and creating something which is futuristic as well as robust.
 
Cogniter Technologies is one such iPhone application development company in India that has built award winning iPhone and iPad applications which are progressive and in line with latest trends. We have an amazing team of programmers who will develop your app with cutting edge technologies.
 
Contact us with your iPhone app developments projects
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