Job Details

Skills

• Job Title: Sr. Digital Marketing Expert
  Location: Chandigarh
  Job Type: Full-Time
  Experience Level: Mid to Senior Level

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  About the Role

  We are looking for a strategic and results-driven Digital Marketing Expert to join our team. The ideal candidate will have a strong understanding of both organic and paid marketing strategies, a creative mindset, and a data-oriented approach to campaign execution. If you're passionate about driving measurable growth through innovative digital techniques and know how to leverage AI tools for performance and productivity, we want to hear from you.

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  Key Responsibilities

  Content Creation & Management

  • Develop, manage, and publish video and reel content that engages audiences and builds brand visibility.

  Trend Analysis & Growth Strategy

  • Monitor digital marketing trends, platform updates, and audience behavior to drive continuous growth and engagement.

  SEO Strategy & Execution

  • Plan and implement effective SEO strategies to improve website rankings, increase organic traffic, and boost domain authority.

  Paid Advertising Management

  • Design, manage, and optimize paid campaigns across platforms including Google Ads, Facebook Ads, and Instagram Ads to generate high-quality leads.

  Cross-Functional Collaboration

  • Work closely with content, design, and marketing teams to ensure alignment and consistency across all campaigns and platforms.

  Performance Management & Analytics

  • Track campaign performance, analyze metrics across Google, Facebook, Instagram, and YouTube, and adjust strategies to improve results.

  AI-Enhanced Marketing

  • Identify and utilize AI tools for content creation, automation, analytics, and optimization to improve workflow and outcomes.

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  Qualifications

  • Bachelor’s degree in Marketing, Communications, or a related field (preferred)

  • Minimum 3 years of hands-on experience in digital marketing

  • Proficient in SEO, social media marketing, and paid advertising (PPC, Google Ads, Facebook/Instagram Ads)

  • Experience with video and reel content creation

  • Familiarity with AI-based marketing tools and automation platforms

  • Strong analytical skills with the ability to interpret data and generate actionable insights

  • Excellent communication and multitasking abilities

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  Preferred (Nice to Have)

  • Experience with additional ad platforms like LinkedIn Ads, Twitter Ads, TikTok Ads

  • Basic knowledge of graphic design or video editing

  • Exposure to influencer marketing or affiliate strategies

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  Why Join Us

  • Work in an innovative and collaborative team environment

  • Make a tangible impact on business performance and marketing ROI

  • Access to advanced marketing tools and AI technology

  • Opportunities for professional growth and continuous learning