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How F&B Businesses Can Outsource Social Media Marketing the Right Way: Dos and Don’ts

FRIDAY, DECEMBER 12, 2025

For restaurant brands, cafés, cloud kitchens, packaged food companies, and beverage businesses, social media has become one of the strongest channels for customer reach and daily brand visibility. Guests now spend more time browsing food content, discovering new eateries, comparing menus, and checking reviews online before they ever consider placing an order or visiting in person.

Posted by Annie
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Blog SEO: Tips to Optimize Your Blog Posts in 2024

FRIDAY, MARCH 15, 2024

Living in a world where over 3.5 billion searches per day on Google alone, blogs need to be optimized to rank highly and drive organic search traffic. According to HubSpot, blogging creates relevant content targeting more keywords than other types of content, leading to increased organic clicks. SEO ensures that blogs appear higher in search results for their target keywords, and that their content is seen by the right audience. In this guide, we will shed light on the tips for optimizing your blog content for better SEO and organic reach in 2024. Following the tactics highlighted here will significantly improve your blog's SEO ranking and boost targeted organic traffic through popular search engines. Let’s get started!

Posted by Kajal
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8 Effective Social Media Engagement Strategies in 2024

FRIDAY, FEBRUARY 23, 2024

With over 5 billion users, social media has become the knight in shining armor for businesses to skyrocket their web traffic and revenue. Hence, almost every online business is jumping on the social media bandwagon left and right. To build relationships and maintain loyalty with social media users, brands should develop meticulous strategies on how to best use social media. However, in the years ahead, it is important for brands to be proactive about emerging trends and continually refine approaches that appeal more to changing customer tastes. The secret lies in producing actionable content marketing material that can support value-driven engagement while embracing fresh formats such as short-form video and utilizing data to sense why their communities are acting peculiarly. This article looks into some of the top Social Media Engagement Strategies in 2024 through which businesses can maximize their impacts and increase sales in the new year.

Posted by Kajal
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Duplicate Content: The Complete Guide to Find and Fix it in 2024

THURSDAY, FEBRUARY 15, 2024

Duplicate content refers to any content that appears on the web in an identical or near-identical form across multiple pages or websites. It typically occurs when the same content is published on different URLs, often unintentionally. Identifying and dealing with duplicate content is important for both users and search engines. The goal is to have every page provide a unique, high-quality experience. Check out this blog to gain a better understanding of duplicate content.

Posted by Anita
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News and information of our company, projects, partnerships, staff and community.

Nov
2025

Celebrating Gurpurab at Cogniter Technologies!
Wednesday, November 5, 2025
This year, we celebrated the auspicious occasion of Gurpurab in a special way with our amazing team!

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Feb
2025

Celebrating Col. R.S. Sandhu’s 20 Years of Dedication and Excellence at Cogniter
Friday, February 7, 2025
Today, we at Cogniter proudly celebrate a remarkable milestone - 20 incredible years of dedication, leadership, and excellence by Col. R.S. Sandhu!

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