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The ROI of Outsourced Digital Marketing for Education & Training Brands

THURSDAY, DECEMBER 18, 2025

Education and training businesses face increasing pressure to attract the right learners while keeping marketing costs under control. From rising advertising expenses to growing competition among course providers, institutes and EdTech brands need performance-focused marketing strategies that produce predictable results.

Posted by Annie
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PPC vs SEO: Which Delivers Faster ROI & When to Use Both

WEDNESDAY, AUGUST 13, 2025

If you're a business owner or startup founder trying to grow your company online, you’ve likely asked yourself: “Should I invest in SEO or run ads through PPC?” It’s a valid question and one that impacts your budget, strategy, and bottom line

Posted by Annie
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Organic vs Paid Social Media: What’s Right for Your Business?

THURSDAY, JUNE 05, 2025

Social media has become more than a platform for social interaction - it's now an essential marketing channel for businesses of all sizes. From building brand credibility to generating leads, social platforms offer unmatched opportunities.

Posted by Annie
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Why Web Design Matters for Your Digital Marketing - Importance of UX/UI for SEO and Lead Generation

THURSDAY, MAY 01, 2025

In today’s digital-first business world, your website isn't just a placeholder - it's your digital storefront, salesperson, and marketing engine all in one. Whether you’re a startup founder or a business owner trying to convert more visitors into leads, the quality of your web design directly influences how users interact with your brand, how Google ranks you, and ultimately, how well you perform online. This article breaks down why web design plays a critical role in digital marketing, how it affects SEO and conversions, and what design principles support lead generation.

Posted by Anita
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News and information of our company, projects, partnerships, staff and community.

Nov
2025

Celebrating Gurpurab at Cogniter Technologies!
Wednesday, November 5, 2025
This year, we celebrated the auspicious occasion of Gurpurab in a special way with our amazing team!

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2025

Celebrating Col. R.S. Sandhu’s 20 Years of Dedication and Excellence at Cogniter
Friday, February 7, 2025
Today, we at Cogniter proudly celebrate a remarkable milestone - 20 incredible years of dedication, leadership, and excellence by Col. R.S. Sandhu!

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