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When Should a Business Invest in a Mobile App?

FRIDAY, AUGUST 22, 2025

Every startup and business owner at some point ponders: is developing a mobile app worth the investment? With global app downloads expected to exceed 300 billion in 2025 and mobile apps generating over $935 billion in revenue in 2024(Statista), the opportunity is massive. But high potential doesn’t automatically translate into smart spending. A poorly timed or poorly executed app can drain resources with little return.

  

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