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The Worst Pay-Per-Click Mistakes and How to Avoid Them

FRIDAY, AUGUST 25, 2023

In the dynamic realm of digital marketing, Pay-Per-Click (PPC) advertising stands as a potent tool for businesses seeking to amplify their online presence and drive targeted traffic. However, while PPC offers tremendous potential, it also presents a minefield of potential mistakes that can lead to wasted budgets and missed opportunities.

Posted by Kajal

Label(s):

Pay-Per-Click, Pay-Per-Click Advertising, PPC Advertising, Hire PPC Expert

Get Ahead in the Game: The Ultimate List of Digital Marketing Tools for 2023

FRIDAY, FEBRUARY 17, 2023

The digital marketing landscape is constantly evolving, and keeping up with the latest tools is crucial for businesses to stay competitive. In 2023, marketers will need to leverage innovative and cutting-edge digital marketing tools to stay ahead of the game. In this blog post, we will explore the top 10 latest digital marketing tools that businesses should be using in 2023.

Posted by Kajal

Label(s):

SEO, PPC, Digital Marketing Agency, Hire PPC Expert

7 Creative PPC strategies to Boost Traffic and Sales in 2023

FRIDAY, DECEMBER 16, 2022

PPC stands for paid search engine marketing. It is a type of online advertising that allows companies to pay for their ads so that they appear at the top of search results. Let's take a look at PPC strategies to stay ahead.

Posted by Pawan

Label(s):

PPC, Digital Marketing Agency, Hire PPC Expert

SEO Vs. PPC: Battle for the Best Digital Marketing Method

FRIDAY, NOVEMBER 11, 2022

Search engine optimization and pay-per-click are two different methods to drive website traffic. Both have their own pros, cons, and uses. But there is a lot of confusion between the two words, and it sometimes needs to be clarified which one is more suitable for a business. If you're confused about which method is best for your business, here's a quick primer on what each does and how to choose between them.

Posted by Pawan

Label(s):

SEO, PPC, Digital Marketing Agency, Hire PPC Expert

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News and Events

News and information of our company, projects, partnerships, staff and community.

Nov
2025

Celebrating Gurpurab at Cogniter Technologies!
Wednesday, November 5, 2025
This year, we celebrated the auspicious occasion of Gurpurab in a special way with our amazing team!

[Read more...]

Feb
2025

Celebrating Col. R.S. Sandhu’s 20 Years of Dedication and Excellence at Cogniter
Friday, February 7, 2025
Today, we at Cogniter proudly celebrate a remarkable milestone - 20 incredible years of dedication, leadership, and excellence by Col. R.S. Sandhu!

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