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The Role of Social Media in University Course Marketing: Best Practices for 2026

MONDAY, DECEMBER 29, 2025

Higher education institutions are facing increasing competition for student attention, enrollment, and trust. Traditional outreach methods such as print brochures, static websites, and email campaigns alone are no longer sufficient to influence modern student decisions. Today’s learners are digitally native, socially active, and highly selective about where they invest their time and money.

Posted by Annie
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Social Media Strategy for Small Businesses: A Comprehensive Guide

FRIDAY, OCTOBER 03, 2025

In today's digital age, a robust social media strategy is essential for small businesses aiming to enhance their online presence, engage with customers, and drive growth. According to a report by Synup, 90% of local businesses utilize social media as part of their marketing strategy, with 78% relying on it to help drive revenue.

Posted by Annie
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Organic vs Paid Social Media: What’s Right for Your Business?

THURSDAY, JUNE 05, 2025

Social media has become more than a platform for social interaction - it's now an essential marketing channel for businesses of all sizes. From building brand credibility to generating leads, social platforms offer unmatched opportunities.

Posted by Annie
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Facebook Marketing: The Definitive Guide to Advertise on Facebook in 2024

WEDNESDAY, NOVEMBER 22, 2023

Facebook boasts over 2.8 billion monthly active users worldwide. Now, imagine the power of reaching your target audience within this colossal digital community through strategic advertising. Therefore, navigating the nuances of social media marketing is essential for businesses aiming to leverage the platform's extensive reach and targeted capabilities. In this guide, we'll walk you through a step-by-step journey to master Facebook Ads, ensuring your campaigns not only captivate but convert effectively.

Posted by Pawan
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Nov
2025

Celebrating Gurpurab at Cogniter Technologies!
Wednesday, November 5, 2025
This year, we celebrated the auspicious occasion of Gurpurab in a special way with our amazing team!

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Feb
2025

Celebrating Col. R.S. Sandhu’s 20 Years of Dedication and Excellence at Cogniter
Friday, February 7, 2025
Today, we at Cogniter proudly celebrate a remarkable milestone - 20 incredible years of dedication, leadership, and excellence by Col. R.S. Sandhu!

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